Cookies Policy
Last updated: 8 October 2026
What Are Cookies and Similar Technologies?
Cookies are small text files placed on your device when you visit a website. They allow the site to recognise your device and store information about your preferences or past actions. Similar technologies include web beacons, pixels and local storage that can track usage or enable features. These tools can store details such as your IP address, browser type, pages visited, time spent on site and any selections you make during your visit. On a commercial platform focused on professional video feeds and live signal management, cookies help maintain reliable access to content distribution tools and camera operation interfaces.
Why Does mediaflary Use Cookies?
mediaflary operates a commercial website providing services in live signal management, content distribution and high-quality media feeds for news and broadcasting. Cookies support essential functions such as keeping users logged in during long editing sessions, remembering preferred video formats and ensuring smooth delivery of live streams. Without them many interactive features would fail, leading to repeated logins or loss of session data. They also enable measurement of how professionals use the platform so that improvements can be made to camera work workflows and feed reliability.
Categories of Cookies We Use
We group cookies into five main categories. Strictly necessary cookies enable core site functions such as security and navigation. Functional cookies remember choices like language or video quality settings. Analytics or performance cookies collect aggregated data on how visitors interact with media tools. Advertising or targeting cookies may be used to show relevant broadcasting equipment promotions. Social-media cookies allow sharing of feed examples on external platforms when those features are present.
First-Party Versus Third-Party Cookies
First-party cookies are set directly by mediaflary and relate only to our domain. They handle login status and session continuity for video operators. Third-party cookies come from external providers such as analytics services or content delivery networks that support live signal distribution. These may track activity across different sites to improve overall performance of news broadcasting feeds.
Session Versus Persistent Cookies
Session cookies exist only while your browser is open and are deleted when you close it. They are used for active live stream management tasks. Persistent cookies remain on your device for a defined period, often between thirty days and two years, depending on their purpose. For example, a persistent analytics cookie might retain usage data for twelve months to help refine content distribution quality.
The Data Handled and Purpose of Each Category
Strictly necessary cookies process identifiers needed for security and basic navigation. Functional cookies store preference data such as chosen video resolution. Analytics cookies record page views and interaction times to measure performance of camera operation modules. Advertising cookies may capture interest signals for targeted messages about broadcasting services. Each category has a clear purpose tied to delivering reliable media feeds.
Consent or Exemption Basis Under UK Law
Under the Privacy and Electronic Communications Regulations and UK GDPR, strictly necessary cookies can be set without consent because they are essential for the service you requested. All other categories require your prior consent. mediaflary obtains this consent through the site-wide cookie banner before any non-essential cookies are placed. You can withdraw consent at any time without affecting the lawfulness of processing already carried out.
Cookie Providers and Durations
The following providers and durations apply to cookies currently in use. Our own session identifier lasts for the duration of your visit. The analytics provider retains data for thirteen months. Content delivery cookies from our streaming partners expire after ninety days. Preference cookies set by the site remain for one year. Full details of each cookie name, provider, category and expiry are listed in the consent manager interface.
How the Consent Manager Works
The cookie banner appears on first visit and offers granular choices for each category. You can accept all, reject all non-essential cookies or customise selections. Changes take effect immediately and are stored in a preference cookie. To alter choices later, revisit the banner via the footer link on any page. Withdrawing consent stops further collection by those categories while previously gathered data continues to be handled according to our privacy commitments.
Browser-Level Controls and Consequences
Most browsers allow you to block or delete cookies through settings. Disabling strictly necessary cookies will prevent login and core media feed functions from working. Blocking analytics cookies limits our ability to improve service quality but does not stop the site from operating. Persistent cookies can be cleared manually, after which you will be asked for consent again on your next visit.
International Transfers
Some third-party providers may transfer data outside the United Kingdom. Appropriate safeguards such as standard contractual clauses are used where required. A full explanation of data handling appears in our separate Privacy Policy.
Policy Changes and Contact Route
We review this policy regularly and will update the last-updated date when material changes occur. For questions about cookies or to exercise your rights, please use the contact form on our Contacts page or email [email protected]. Our address is 6 Union Court, 20-22 Union Road, London, SW4 6JP, England and telephone number is 01483 234344.